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Hreflang is vital for sites which are targeting users searching in different languages and in different countries. The HTML attribute [...]

So you’ve gathered all of the information for your digital PR campaign and turned it into a press release. You’re [...]

From time to time, Google will roll out algorithm updates that detect issues with certain sites and subsequently issue them [...]

‘Link bait’ sounds like a bad thing – after all, the similarly-sounding term ‘click bait’ is designed to get people [...]

Every business serving a local area should be mindful of its SEO presence. A good local SEO strategy can help [...]

Creating a successful digital PR campaign can be difficult. You want to come up with concepts that generate buy-in from [...]

Video content is becoming increasingly important. With social media platforms such as Instagram and TikTok dominating, people are used to [...]

Schema markup is a useful tool for enabling rich result appearances in SERPs, but as with anything that requires some [...]

Evergreen content can be hugely useful for bringing in consistent streams of organic traffic over time. However, with the emergence [...]