Google EEAT, previously known as Google EAT, is an acronym which stands for Experience, Expertise, Authoritativeness and Trustworthiness. This concept [...]
Hreflang is vital for sites which are targeting users searching in different languages and in different countries. The HTML attribute [...]
We’re living in the age of generative AI. It’s a time where some people won’t know what it is, others [...]
So you’ve gathered all of the information for your digital PR campaign and turned it into a press release. You’re [...]
From time to time, Google will roll out algorithm updates that detect issues with certain sites and subsequently issue them [...]
‘Link bait’ sounds like a bad thing – after all, the similarly-sounding term ‘click bait’ is designed to get people [...]
Every business serving a local area should be mindful of its SEO presence. A good local SEO strategy can help [...]
Creating a successful digital PR campaign can be difficult. You want to come up with concepts that generate buy-in from [...]
Video content is becoming increasingly important. With social media platforms such as Instagram and TikTok dominating, people are used to [...]
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